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Marketing Formeln

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  • Technische Universität Darmstadt
  • Marketing
  • Summer 2025
  • German
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jährliche wertschöpfungsbezogene Stückkosten k(x)

209950707468b95c7966d7e3.96897961phpd6l6pt3i50pcck59ZOJ.png

relativer Marktanteil

35005932368b95e5d793382.13138258phps9q4qf1k9914c522g38.png

Preisabsatzfunktion

Allgemeine Form: x(p) = a - bp mit b > 0

63972867768baded83d9bf6.23802113php80td1pdou2jd8BGfpEu.png

Preiselatizität Definition

133213302068badf7918c9b7.07975171php9j2ldv2fufi6fBhPHtC.png

Preiselastizität mathematisch

214010252368badf9c1ebc15.01172413phpgtuoet103mad48INcuQ.png

Multiplicative Preis-Absatz-Funktion

d

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